How Rodrigo Ruiz De Teresa Masters Social Media Marketing

 Social media moves fast—what works today might flop tomorrow. Yet, Rodrigo Ruiz De Teresa has a knack for staying ahead of the curve. Here’s how he dominates platforms like Instagram, LinkedIn, and TikTok.



1. Platform-Specific Strategies (No Copy-Pasting!)

Rodrigo doesn’t believe in one-size-fits-all content. Instead, he tailors every post for the platform’s unique audience:

  • Instagram → High-quality visuals + storytelling

  • LinkedIn → Thought leadership + industry insights

  • TikTok → Trend-jacking + authentic behind-the-scenes

For a fitness brand, he helped them:
✔ Grow Instagram with Reels showcasing workout tips
✔ Build LinkedIn authority with interviews with trainers
✔ Go viral on TikTok with funny gym fails

2. Engagement Over Follower Count



Unlike brands obsessed with vanity metrics, Rodrigo focuses on real conversations.

  • Replies to comments within 1 hour (boosts algorithm favorability)

  • Hosts weekly Q&A sessions (builds trust)

  • Uses polls and questions to spark discussions

One of his clients, a skincare brand, saw a 50% increase in DMs just by making their social media feel more like a two-way conversation rather than a broadcast.

3. Leveraging Micro-Influencers





Instead of chasing celebrities, Rodrigo partners with micro-influencers (10K-100K followers) because:
✅ Higher engagement rates
✅ More authentic recommendations
✅ Lower cost, higher ROI

For a food delivery startup, he collaborated with 20 local food bloggers instead of one big-name influencer—resulting in 3x more conversions.

Final Thought

Rodrigo’s social media success boils down to understanding each platform’s culture and putting the audience first. It’s not about going viral—it’s about building a loyal community.


Comments

Popular posts from this blog

Innovative Strategies for Success: A Glimpse into the Mind of Rodrigo Ruiz De Teresa

Empowering Teams: The Role of Leadership in Fostering Innovation